directed by Sophie Muller
Maroon 5 are typically known for their cool looking image. They do this effortlessly by looking casual, but rough around the edges. Just what women want to see. And this is shown completely in their music videos. With the focus usually on the lead singer, Adam Levine. He is the typical teenage heartthrob.
The mise – en – scene is quite normal, but very cleverly done in this music video. The band are all dressed very casually, the hoodies and casual suits make them seem very effortlessly cool. The mother and the daughter in the video are dressed in the same clothes at some parts , this isused to see adams [lead singer] view of his confusion of who he wants to be with. It's use to compare and contrast the two women, just like adam is doing in his head. It's very imaginative.
The editing in this video is brilliantly done. The colours are quite dimmed down, but very clear, to give a very serious tone to the video. They use lots of clouse ups of Adam, very seductive . This is mainly done for all the female fans The band are usually in the background, they never usually have the same limelight as Adam does.
Theres a section when marroon 5 are performing in the club and you see his point of view of looking into the crowd where you see his girlfriend and his mother. The cuts here are amazing, as he sees his girlfriend and then it cuts very quickly to the mother and it keeps swapping. But they happen so quick they all mix into one. So it's like seeing Adams confusing thoughts of wondering who he is in love with, his girlfriend or her mother. It's very quirky way of showing his point of view to the audience
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There is one main relationship between the lyrics and the visuals. This is that as they sing about 'the girl with the broken smile' They always pan in or zoom into someones face, to show the pure sadness , mainly concentrating on their eyes. It is a very heartfelt song and it definitely reflects in the types of shots that are use. They are very emotional. Also at the start of the video, when things seem simple, they are in a bright open space. But when things get complicated they show more scenes of dark rooms and the dark, very full, club they perform in. Which could relate to Adams claustrophobic mind.
The main type of intertextuality I find from this music video is that it relates really well to the graduate. When a young man gets seduced by his girlfriends mother. Which is the same sort of idea in this music video. Adam is very happy with his girlfriend but he falls for her mother who gets treated terribly by her own husband, and wants to be the one to save her.. I think they have used this concept as the band are very big on their love songs. And it's a way of showing that love isn't alwys just as easy as it seems. Things can get complicated. And it can come in many different forms.
This music promotes the band to be very 'lovey dovey'. The video is very sentimental but sexy. Which makes the band seem cute but very seductive. This deffinitly attracts women as all women love a man who writes cute love songs and love the idea of love.
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